The "Dr. O " Effect:
Not too long ago my dad recorded a popular show we'll call "Dr. O", that included some info on the health benefits of mulberries. About a week later I started looking for mulberries or mulberry tea. It was nowhere to be found! I went to a local health food chain & they stated that every since Dr O had a show on mulberries everyone is asking about it daily. This is what is fondly referred to as the "Dr O Effect".I finally did find a lone online company that just happened to have a couple of bags of dried mulberries left. They are good. But once I run out will have to wait for the "mulberry frenzy" to calm before reordering.
Booming Demand CAN Lead to "Dark Side":
Suppliers for many dietary ingredients can't be ramped up fast enough to meet the demand once an ingredient has been has been
introduced by Dr. O.
The article goes on to illustrate an example of astaxanthin, a super antioxidant. It became an "overnight super star", that was demanded over tenfold, after a Dr. O episode featuring, you guessed it, astaxanthin. Because of the demand, some supplement suppliers began to market synthetic astaxanthin, illegally. Which may have "serious safety concerns".
So buyer beware: Not all supplements are created equal!!!
Do you know where to get organic dried mulberries or mulberry tea??? If so, don't keep it a secret, please post it :-)
Helping YOU to Select The Best Health,
Sherry
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